Saturday, January 14, 2012

My New Obsession: Pinterest

PinterestWhen I first heard about Pinterest I thought, how on earth am I going to be “involved” another social media tool. I can’t do it. I already have the blog, and facebook and twitter and flickr  and linkedin. How will I ever add something else to the list?

And then…I tried it.

Pinterest is amazing. Ingenious. Addictive…and totally inspiring. It’s basically an online pin board or bulletin board which allows you to make boards of your favorite stuff. Put that way, it doesn’t sound exciting. But it is. If you’ve tried it, you know what I’m talking about. If you haven’t tried it, you’re missing out.

People use Pinterest for EVERYTHING! They pin recipes they like or want to try, home decor they like or get inspiration from, books they’ve read or want to read and just about everything else you can think of.

I have been seeing clients use it to create quick, easy, wedding or event inspiration boards. I’ve also seen vendors start to use it to put together inspiration boards for their clients.

So far I’ve been primarily using it two ways for LoCoFlo.  The first, is way I’ve been using it is to create boards showing what flowers are available in each month of the year. People are always asking and while we have a list on the website,  this will be an easy, visual tool for clients to use when they want to find out some of the flowers that might be available during the month of their event. Once I’m finished with these boards, I hope to create additional  companion boards that will show examples of arrangements made with each months flowers.

The other way I’ve used it so far is to create custom boards for clients and potential clients. Last week I spoke with a couple that was living in London. They are getting married at the American Visionary Arts Museum in Baltimore. While they had an idea of colors of flowers they wanted for their centerpieces, they didn’t have a clear picture of what they wanted the vases/vessels to look like.  I quickly put together a Pinterest board showing examples of vases we’ve used in the past, some that we can rent and others that we can procure if they like them. It took about 15 minutes and it’s a great tool that Ill definitely use again with other clients.

While I didn’t think I could commit to another social media tool, Pinterest  has me hooked. If you want to check us on out Pinterest, here’s the link. Let me know if there are boards you’d like to see or feel free to share boards that you think we might love. Happy Pinning!


  1. This looks like it will appeal to my inner list-maker.

  2. Kell, you have to get on it. List makers all over the world will love Pinterest!